National Car Wash Chain MOJO Relocates Headquarters to Alcoa

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Assistant Manager Erica Dunlap instructs drivers before entering the Pure Magic Carwash facility at 1738 W. Broadway Ave. in Maryville. She said it takes 2-3 full-time staff to operate each of the three daily shifts. (Photo by Robert Berlin)

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MOJO Car Wash, one of the nation’s largest express car wash platforms, has relocated its corporate headquarters from Dallas to Alcoa, establishing its home base at the 3205 Alcoa Hwy. Pure Magic Car Wash location.

The move, completed in March, brings the company’s central operations to a market where it already has an established footprint. 

MOJO — formerly known as Mammoth Holdings before rebranding in late 2025 — operates 156 locations and more than 1,300 employees across the United States under more than 20 regional car wash brands.

The Alcoa office currently employs seven people, with an eighth hire planned and three to five additional staff visiting regularly. Two of the current employees are local hires, with a third expected soon.

Taylor Langley, MOJO’s vice president of marketing, said the company’s existing East Tennessee presence helped make the decision straightforward. 

MOJO’s PureMagic brand has operated in the greater Knoxville area since 2003 and counts multiple locations across the region, including one in Maryville and one in Alcoa.

Langley also pointed to geography as a factor. “We have this beautiful location in a terrific spot that is more centrally located to more of our 156 locations,” she said.

The company plans to engage with the local business community through chamber events, ribbon cuttings and other civic activities. MOJO is also a sponsor of the Pat Summitt Foundation.

For more information > mojocarwash.com

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Hayden Stickney, 19, is one of 13 full-time employees at the Pure Magic Carwash at 1708 W. Broadway, near National Fitness Center. Site Manager Kendall Hall said the team washes 7,000-10,000 cars per week. (Photo by Robert Berlin)
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